What I Do
What I Do
As a digital designer, I am a visual storyteller, crafting experiences that connect deeply and spark creativity.
1. ui/ux design
Wireframing and prototyping
User Interface design for web and mobile apps
Usability testing and user feedback analysis
Interaction design and micro-animations
2. Graphic Design
Logo and brand identity design
Social media graphics and ad creatives
Infographics and data visualization
Custom illustrations and icons
3. Web Design
Responsive website design
Landing page design and optimization
Webflow development and customization
Website maintenance and updates
4. Branding
Brand strategy and identity development
Visual style guide creation
Typography and color scheme selection
Brand storytelling and messaging
1. ui/ux design
Wireframing and prototyping
User Interface design for web and mobile apps
Usability testing and user feedback analysis
Interaction design and micro-animations
2. Graphic Design
Logo and brand identity design
Social media graphics and ad creatives
Infographics and data visualization
Custom illustrations and icons
3. Web Design
Responsive website design
Landing page design and optimization
Webflow development and customization
Website maintenance and updates
4. Branding
Brand strategy and identity development
Visual style guide creation
Typography and color scheme selection
Brand storytelling and messaging
1. ui/ux design
Wireframing and prototyping
User Interface design for web and mobile apps
Usability testing and user feedback analysis
Interaction design and micro-animations
2. Graphic Design
Logo and brand identity design
Social media graphics and ad creatives
Infographics and data visualization
Custom illustrations and icons
3. Web Design
Responsive website design
Landing page design and optimization
Webflow development and customization
Website maintenance and updates
4. Branding
Brand strategy and identity development
Visual style guide creation
Typography and color scheme selection
Brand storytelling and messaging
My Journey
My Journey
From curious creator to full-time designer, my path has been shaped by a passion for crafting purposeful, user-centered digital experiences—blending storytelling, structure, and design into every project.
Creative Art Director
NovaWorks Agency
2023 - Present
Creative Art Director
NovaWorks Agency
2023 - Present
Creative Art Director
NovaWorks Agency
2023 - Present
Senior UI/UX Designer
BrightLabs Digital
2020 - 2023
Senior UI/UX Designer
BrightLabs Digital
2020 - 2023
Senior UI/UX Designer
BrightLabs Digital
2020 - 2023
UI Designer
PixelForge Interactive
2018 - 2020
UI Designer
PixelForge Interactive
2018 - 2020
UI Designer
PixelForge Interactive
2018 - 2020
Graphic Designer
Creative Studio 101
2016 - 2018
Graphic Designer
Creative Studio 101
2016 - 2018
Graphic Designer
Creative Studio 101
2016 - 2018
Tech Stack
Tech Stack
I build with intention. Framer for fast, interactive web design. Figma for clean interfaces. Notion and X for content. Each tool supports how I think, design.
Design & Prototyping
Figma, Figma Make, XD, Photoshop, Illustrator, InDesign
Development Tools
VS Code, Atom, WordPress, React, Bootstrap, AntV, Angular
Testing & Collaboration
UserTesting.com, Miro, Confluence
Analytics & Optimization
Hotjar, Google Analytics, Maze
Design Strategy
Design Strategy
My process blends strategy and creativity to address challenges, craft solutions, and deliver designs that effectively communicate your message.
01.
Research & Strategy
In this phase, I dive deep into understanding your business, target audience, and project goals. Through research and strategic planning, I create a clear roadmap to guide the entire design process.
01.
Research & Strategy
In this phase, I dive deep into understanding your business, target audience, and project goals. Through research and strategic planning, I create a clear roadmap to guide the entire design process.
02.
Concept & Ideation
Here, I brainstorm and develop creative concepts that align with your vision. Initial sketches and ideas are refined into tangible wireframes, setting the direction for design and functionality.
02.
Concept & Ideation
Here, I brainstorm and develop creative concepts that align with your vision. Initial sketches and ideas are refined into tangible wireframes, setting the direction for design and functionality.
03.
Feedback & Refinement
Collaboration is key. I review the design with you, gather feedback, and refine the work to align with your expectations and goals. This ensures the design reflects your vision.
03.
Feedback & Refinement
Collaboration is key. I review the design with you, gather feedback, and refine the work to align with your expectations and goals. This ensures the design reflects your vision.
03.
Feedback & Refinement
Collaboration is key. I review the design with you, gather feedback, and refine the work to align with your expectations and goals. This ensures the design reflects your vision.
04.
Testing & Optimization
I conduct thorough testing to identify and resolve any performance or usability issues. This phase ensures the design works seamlessly across devices and meets user experience standards.
04.
Testing & Optimization
I conduct thorough testing to identify and resolve any performance or usability issues. This phase ensures the design works seamlessly across devices and meets user experience standards.
04.
Testing & Optimization
I conduct thorough testing to identify and resolve any performance or usability issues. This phase ensures the design works seamlessly across devices and meets user experience standards.
05.
Launch & Delivery
Once everything is finalized, the project is launched and delivered to you. I also provide guidance or support for ongoing maintenance to ensure long-term success.
05.
Launch & Delivery
Once everything is finalized, the project is launched and delivered to you. I also provide guidance or support for ongoing maintenance to ensure long-term success.
Recommends
Recommends
"...As a design lead, he was a tremendous source of knowledge & inspiration who took the time to help his team become better designers themselves. Ross is not only a gifted designer but also has an incredible work ethic..."
Chris Pinto
Lead React Architect at TransPerfect
"...As a design lead, he was a tremendous source of knowledge & inspiration who took the time to help his team become better designers themselves. Ross is not only a gifted designer but also has an incredible work ethic..."
Chris Pinto
Lead React Architect at TransPerfect
"Ross is a remarkable individual in the technology UI/UX space. A commendable skill set I've witnessed is his attentiveness during meetings, attention to detail, and use of cohesive design patterns..."
Nathan Almeida
Software Engineer at TransPerfect
"Ross is a remarkable individual in the technology UI/UX space. A commendable skill set I've witnessed is his attentiveness during meetings, attention to detail, and use of cohesive design patterns..."
Nathan Almeida
Software Engineer at TransPerfect
"From my very first interaction with him, Ross made his years of experience very apparent. It is because of him that our team was able to produce a sound product with a not only pleasant to look at UI, but also an easy flowing UX. Ross' dedication and knowledge was shown whenever I and/or any of my team interacted with him..."
Andrew Lee
Developer at TransPerfect
"From my very first interaction with him, Ross made his years of experience very apparent. It is because of him that our team was able to produce a sound product with a not only pleasant to look at UI, but also an easy flowing UX. Ross' dedication and knowledge was shown whenever I and/or any of my team interacted with him..."
Andrew Lee
Developer at TransPerfect
Let's Talk
Let's Talk
Let’s build something impactful together—whether it’s your brand, your website, or your next big idea.
What I Do
What I Do
As a digital designer, I am a visual storyteller, crafting experiences that connect deeply and spark creativity.
1. ui/ux design
Wireframing and prototyping
User Interface design for web and mobile apps
Usability testing and user feedback analysis
Interaction design and micro-animations
2. Graphic Design
Logo and brand identity design
Social media graphics and ad creatives
Infographics and data visualization
Custom illustrations and icons
3. Web Design
Responsive website design
Landing page design and optimization
Webflow development and customization
Website maintenance and updates
4. Branding
Brand strategy and identity development
Visual style guide creation
Typography and color scheme selection
Brand storytelling and messaging
1. ui/ux design
Wireframing and prototyping
User Interface design for web and mobile apps
Usability testing and user feedback analysis
Interaction design and micro-animations
2. Graphic Design
Logo and brand identity design
Social media graphics and ad creatives
Infographics and data visualization
Custom illustrations and icons
3. Web Design
Responsive website design
Landing page design and optimization
Webflow development and customization
Website maintenance and updates
4. Branding
Brand strategy and identity development
Visual style guide creation
Typography and color scheme selection
Brand storytelling and messaging
1. ui/ux design
Wireframing and prototyping
User Interface design for web and mobile apps
Usability testing and user feedback analysis
Interaction design and micro-animations
2. Graphic Design
Logo and brand identity design
Social media graphics and ad creatives
Infographics and data visualization
Custom illustrations and icons
3. Web Design
Responsive website design
Landing page design and optimization
Webflow development and customization
Website maintenance and updates
4. Branding
Brand strategy and identity development
Visual style guide creation
Typography and color scheme selection
Brand storytelling and messaging
My Journey
My Journey
From curious creator to full-time designer, my path has been shaped by a passion for crafting purposeful, user-centered digital experiences—blending storytelling, structure, and design into every project.
Creative Art Director
NovaWorks Agency
2023 - Present
Creative Art Director
NovaWorks Agency
2023 - Present
Creative Art Director
NovaWorks Agency
2023 - Present
Senior UI/UX Designer
BrightLabs Digital
2020 - 2023
Senior UI/UX Designer
BrightLabs Digital
2020 - 2023
Senior UI/UX Designer
BrightLabs Digital
2020 - 2023
UI Designer
PixelForge Interactive
2018 - 2020
UI Designer
PixelForge Interactive
2018 - 2020
UI Designer
PixelForge Interactive
2018 - 2020
Graphic Designer
Creative Studio 101
2016 - 2018
Graphic Designer
Creative Studio 101
2016 - 2018
Graphic Designer
Creative Studio 101
2016 - 2018
Tech Stack
Tech Stack
I build with intention. Framer for fast, interactive web design. Figma for clean interfaces. Notion and X for content. Each tool supports how I think, design.
Design & Prototyping
Figma, Figma Make, XD, Photoshop, Illustrator, InDesign
Development Tools
VS Code, Atom, WordPress, React, Bootstrap, AntV, Angular
Testing & Collaboration
UserTesting.com, Miro, Confluence
Analytics & Optimization
Hotjar, Google Analytics, Maze
Design Strategy
Design Strategy
My process blends strategy and creativity to address challenges, craft solutions, and deliver designs that effectively communicate your message.
01.
Research & Strategy
In this phase, I dive deep into understanding your business, target audience, and project goals. Through research and strategic planning, I create a clear roadmap to guide the entire design process.
01.
Research & Strategy
In this phase, I dive deep into understanding your business, target audience, and project goals. Through research and strategic planning, I create a clear roadmap to guide the entire design process.
02.
Concept & Ideation
Here, I brainstorm and develop creative concepts that align with your vision. Initial sketches and ideas are refined into tangible wireframes, setting the direction for design and functionality.
02.
Concept & Ideation
Here, I brainstorm and develop creative concepts that align with your vision. Initial sketches and ideas are refined into tangible wireframes, setting the direction for design and functionality.
03.
Feedback & Refinement
Collaboration is key. I review the design with you, gather feedback, and refine the work to align with your expectations and goals. This ensures the design reflects your vision.
03.
Feedback & Refinement
Collaboration is key. I review the design with you, gather feedback, and refine the work to align with your expectations and goals. This ensures the design reflects your vision.
03.
Feedback & Refinement
Collaboration is key. I review the design with you, gather feedback, and refine the work to align with your expectations and goals. This ensures the design reflects your vision.
04.
Testing & Optimization
I conduct thorough testing to identify and resolve any performance or usability issues. This phase ensures the design works seamlessly across devices and meets user experience standards.
04.
Testing & Optimization
I conduct thorough testing to identify and resolve any performance or usability issues. This phase ensures the design works seamlessly across devices and meets user experience standards.
04.
Testing & Optimization
I conduct thorough testing to identify and resolve any performance or usability issues. This phase ensures the design works seamlessly across devices and meets user experience standards.
05.
Launch & Delivery
Once everything is finalized, the project is launched and delivered to you. I also provide guidance or support for ongoing maintenance to ensure long-term success.
05.
Launch & Delivery
Once everything is finalized, the project is launched and delivered to you. I also provide guidance or support for ongoing maintenance to ensure long-term success.
Recommends
Recommends
"...As a design lead, he was a tremendous source of knowledge & inspiration who took the time to help his team become better designers themselves. Ross is not only a gifted designer but also has an incredible work ethic..."
Chris Pinto
Lead React Architect at TransPerfect
"...As a design lead, he was a tremendous source of knowledge & inspiration who took the time to help his team become better designers themselves. Ross is not only a gifted designer but also has an incredible work ethic..."
Chris Pinto
Lead React Architect at TransPerfect
"Ross is a remarkable individual in the technology UI/UX space. A commendable skill set I've witnessed is his attentiveness during meetings, attention to detail, and use of cohesive design patterns..."
Nathan Almeida
Software Engineer at TransPerfect
"Ross is a remarkable individual in the technology UI/UX space. A commendable skill set I've witnessed is his attentiveness during meetings, attention to detail, and use of cohesive design patterns..."
Nathan Almeida
Software Engineer at TransPerfect
"From my very first interaction with him, Ross made his years of experience very apparent. It is because of him that our team was able to produce a sound product with a not only pleasant to look at UI, but also an easy flowing UX. Ross' dedication and knowledge was shown whenever I and/or any of my team interacted with him..."
Andrew Lee
Developer at TransPerfect
"From my very first interaction with him, Ross made his years of experience very apparent. It is because of him that our team was able to produce a sound product with a not only pleasant to look at UI, but also an easy flowing UX. Ross' dedication and knowledge was shown whenever I and/or any of my team interacted with him..."
Andrew Lee
Developer at TransPerfect
Let's Talk
Let's Talk
Let’s build something impactful together—whether it’s your brand, your website, or your next big idea.
What I Do
What I Do
As a digital designer, I am a visual storyteller, crafting experiences that connect deeply and spark creativity.
1. ui/ux design
Wireframing and prototyping
User Interface design for web and mobile apps
Usability testing and user feedback analysis
Interaction design and micro-animations
2. Graphic Design
Logo and brand identity design
Social media graphics and ad creatives
Infographics and data visualization
Custom illustrations and icons
3. Web Design
Responsive website design
Landing page design and optimization
Webflow development and customization
Website maintenance and updates
4. Branding
Brand strategy and identity development
Visual style guide creation
Typography and color scheme selection
Brand storytelling and messaging
1. ui/ux design
Wireframing and prototyping
User Interface design for web and mobile apps
Usability testing and user feedback analysis
Interaction design and micro-animations
2. Graphic Design
Logo and brand identity design
Social media graphics and ad creatives
Infographics and data visualization
Custom illustrations and icons
3. Web Design
Responsive website design
Landing page design and optimization
Webflow development and customization
Website maintenance and updates
4. Branding
Brand strategy and identity development
Visual style guide creation
Typography and color scheme selection
Brand storytelling and messaging
1. ui/ux design
Wireframing and prototyping
User Interface design for web and mobile apps
Usability testing and user feedback analysis
Interaction design and micro-animations
2. Graphic Design
Logo and brand identity design
Social media graphics and ad creatives
Infographics and data visualization
Custom illustrations and icons
3. Web Design
Responsive website design
Landing page design and optimization
Webflow development and customization
Website maintenance and updates
4. Branding
Brand strategy and identity development
Visual style guide creation
Typography and color scheme selection
Brand storytelling and messaging
My Journey
My Journey
From curious creator to full-time designer, my path has been shaped by a passion for crafting purposeful, user-centered digital experiences—blending storytelling, structure, and design into every project.
Creative Art Director
NovaWorks Agency
2023 - Present
Creative Art Director
NovaWorks Agency
2023 - Present
Creative Art Director
NovaWorks Agency
2023 - Present
Senior UI/UX Designer
BrightLabs Digital
2020 - 2023
Senior UI/UX Designer
BrightLabs Digital
2020 - 2023
Senior UI/UX Designer
BrightLabs Digital
2020 - 2023
UI Designer
PixelForge Interactive
2018 - 2020
UI Designer
PixelForge Interactive
2018 - 2020
UI Designer
PixelForge Interactive
2018 - 2020
Graphic Designer
Creative Studio 101
2016 - 2018
Graphic Designer
Creative Studio 101
2016 - 2018
Graphic Designer
Creative Studio 101
2016 - 2018
Tech Stack
Tech Stack
I build with intention. Framer for fast, interactive web design. Figma for clean interfaces. Notion and X for content. Each tool supports how I think, design.
Design & Prototyping
Figma, Figma Make, XD, Photoshop, Illustrator, InDesign
Development Tools
VS Code, Atom, WordPress, React, Bootstrap, AntV, Angular
Testing & Collaboration
UserTesting.com, Miro, Confluence
Analytics & Optimization
Hotjar, Google Analytics, Maze
Design Strategy
Design Strategy
My process blends strategy and creativity to address challenges, craft solutions, and deliver designs that effectively communicate your message.
01.
Research & Strategy
In this phase, I dive deep into understanding your business, target audience, and project goals. Through research and strategic planning, I create a clear roadmap to guide the entire design process.
01.
Research & Strategy
In this phase, I dive deep into understanding your business, target audience, and project goals. Through research and strategic planning, I create a clear roadmap to guide the entire design process.
02.
Concept & Ideation
Here, I brainstorm and develop creative concepts that align with your vision. Initial sketches and ideas are refined into tangible wireframes, setting the direction for design and functionality.
02.
Concept & Ideation
Here, I brainstorm and develop creative concepts that align with your vision. Initial sketches and ideas are refined into tangible wireframes, setting the direction for design and functionality.
03.
Feedback & Refinement
Collaboration is key. I review the design with you, gather feedback, and refine the work to align with your expectations and goals. This ensures the design reflects your vision.
03.
Feedback & Refinement
Collaboration is key. I review the design with you, gather feedback, and refine the work to align with your expectations and goals. This ensures the design reflects your vision.
03.
Feedback & Refinement
Collaboration is key. I review the design with you, gather feedback, and refine the work to align with your expectations and goals. This ensures the design reflects your vision.
04.
Testing & Optimization
I conduct thorough testing to identify and resolve any performance or usability issues. This phase ensures the design works seamlessly across devices and meets user experience standards.
04.
Testing & Optimization
I conduct thorough testing to identify and resolve any performance or usability issues. This phase ensures the design works seamlessly across devices and meets user experience standards.
04.
Testing & Optimization
I conduct thorough testing to identify and resolve any performance or usability issues. This phase ensures the design works seamlessly across devices and meets user experience standards.
05.
Launch & Delivery
Once everything is finalized, the project is launched and delivered to you. I also provide guidance or support for ongoing maintenance to ensure long-term success.
05.
Launch & Delivery
Once everything is finalized, the project is launched and delivered to you. I also provide guidance or support for ongoing maintenance to ensure long-term success.
Recommends
Recommends
"...As a design lead, he was a tremendous source of knowledge & inspiration who took the time to help his team become better designers themselves. Ross is not only a gifted designer but also has an incredible work ethic..."
Chris Pinto
Lead React Architect at TransPerfect
"...As a design lead, he was a tremendous source of knowledge & inspiration who took the time to help his team become better designers themselves. Ross is not only a gifted designer but also has an incredible work ethic..."
Chris Pinto
Lead React Architect at TransPerfect
"Ross is a remarkable individual in the technology UI/UX space. A commendable skill set I've witnessed is his attentiveness during meetings, attention to detail, and use of cohesive design patterns..."
Nathan Almeida
Software Engineer at TransPerfect
"Ross is a remarkable individual in the technology UI/UX space. A commendable skill set I've witnessed is his attentiveness during meetings, attention to detail, and use of cohesive design patterns..."
Nathan Almeida
Software Engineer at TransPerfect
"From my very first interaction with him, Ross made his years of experience very apparent. It is because of him that our team was able to produce a sound product with a not only pleasant to look at UI, but also an easy flowing UX. Ross' dedication and knowledge was shown whenever I and/or any of my team interacted with him..."
Andrew Lee
Developer at TransPerfect
"From my very first interaction with him, Ross made his years of experience very apparent. It is because of him that our team was able to produce a sound product with a not only pleasant to look at UI, but also an easy flowing UX. Ross' dedication and knowledge was shown whenever I and/or any of my team interacted with him..."
Andrew Lee
Developer at TransPerfect
Let's Talk
Let's Talk
Let’s build something impactful together—whether it’s your brand, your website, or your next big idea.